The Retail Marketplace We Always Needed But Never Had… Until Now

A world without women would not exist… there, I said it. So, why did it take so long to create a store focused on vaginal wellness for all ages in one place, one conversation?

Meet Alejandra Crites, a Latina Founder who garners the power of her birthplace to bring this epic concept to New York City. Casa de La Luna is home to every “vagina owner” who wants to feel seen, heard and understood in their life’s metamorphosis.

This week, Consuelo’s convo with Ale highlights her Co-Founder’s journey based on rising above a multi-cultural upbringing and into the leap of faith that led her to innovation and compassion. Ale’s exuberant joy explodes across the airwaves, luring you to join her team with Co-Founder, Savannah D’Orazio.

  • Contact Ale by email and follow her on Instagram @ale_crites
  • Learn more of Casa de La Luna on their LinkedIn Profile and website
  • Support and contribute to their WeFunder campaign to bring the Brick & Mortar store to life!


Consuelo… with an ‘o’

Badass chica, 1st generation Peruvian, solo female who disregarded the patriarchy and forged into structural engineering... in stilettos, but really wanted to be a record album cover artist instead.

27 personalities rolled into one that bring insight, enthusiasm, humor and fearlessness to encourage young women to live their lives out loud and on their terms.

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